This is Part III of our blog series on Microbial Testing…
In previous posts, we explored microbial resistance testing, what it is and how it works. However, what does microbial resistance testing really mean for businesses? Three examples below demonstrate common business drivers behind conducting microbial resistance testing.
#1 – Product innovation – In the building materials world, innovation is critical. Advances in reverse engineering and manufacturing mean that “me-too” products can appear on shelves in a matter of weeks. Successful companies innovate and develop products that are better for the environment, are safer for human health, and have improved durability and performance. One manufacturer of wallboard specifically desired to innovate in this area, creating a wallboard material that was more resistant to mold growth than their existing wallboard products. They used microbial resistance testing to compare new formulations of products and how each performed during testing. They used the results to engineer a new wallboard solution that resists mold growth for longer than other products on the market.
#2 – Marketing differentiation – One manufacturer of insulation knew that their product resisted mold growth, and wanted to actively market microbial resistance as a product feature. In order to make a meaningful claim, the manufacturer engaged in third-party microbial resistance testing in order to have solid, scientifically-backed proof of its products’ mold resistance. This allowed them to market with confidence and credibility.
#3 – Risk mitigation – A manufacturer of a product used as part of a water barrier assembly was involved in a lawsuit claiming that their product was a major cause of extensive mold growth in a building with multiple plumbing fixtures. The company ordered microbial resistance testing to determine the mold resistance of its product as manufactured. Since their product itself did not support mold growth, alternative explanations had to be considered, such as design and/or construction defects. These alternatives reduced the likelihood that their product caused the extensive mold growth in the building.
How might microbial resistance testing advance your business? For more information, visit the UL website.